Digital Strategist

Our Firm:

Nineteen Sixty Campaigns is a fundraising firm that works with Democratic campaigns, Democratic advocacy organizations, and mission-driven non-profit organizations. We help our clients raise money offline and online, and develop scalable campaigns.

To apply for our open Strategist role, please email via Daybook.

Applications will be reviewed on a rolling basis with a priority deadline of 1/15/25 at 11:59PM EST. 

Position Summary:

A Digital Strategist at Nineteen Sixty Campaigns is a member of our full-time team, responsible for advanced-level account management, and overall business development and strategy. 

As a Digital Strategist, you will maintain a book of clients as Account Lead and work with other staffers to ensure success of their accounts. You ideally have multiple cycles of fundraising, advocacy, and direct response client management, either in-house on a campaign or at a non-profit, or preferably in an agency setting.

As a member of a small team, you will model best practices and contribute to the high-level development of our agency.

The position is fully remote. Salary Range: $60,000-$75,000 depending on experience and qualifications.

Required Experience and Competencies

• 2-4 years in direct response digital fundraising. You have demonstrated experience raising money for candidates and organizations online across multiple channels.
• 2-4 years in an agency environment is preferred, but not necessary. You have worked as an account manager and know how to guide clients to success.
• You are a skilled copywriter who is able to write authentic, client-specific copy across channels that drives results.
• You should have comfort and familiarity with most of the following channels: email marketing, texting, Meta, Google search, YouTube, programmatic display, direct buys.
• You have used at least some of these tools: NGP8, EveryAction, Action Network, Mailchimp, Action Kit, NGP, Scale to Win, Switchboard, ActBlue.
• You have a level of comfort with data and basic data manipulation skills (e.g. an Excel or Google Sheets nerd), and actively use client program data to communicate with clients and drive our strategies forward.
• You have experience with large list growth programs. You are familiar with introducing data vendors, advertising, and other acquisition options.
• Proven resilience. When things aren’t working, you’re eager to test new digital strategies — and then share findings teamwide.

Primary Areas of Responsibility

Account Management (95%)

• Serve as Account Lead on agency accounts, ensuring sound strategy development, pitch-perfect client communication, and clear internal management of deliverables.
• Most accounts will be focused on fundraising, but we also have clients with mobilization, advocacy, and brand awareness goals. As Strategist, you are comfortable shifting strategy and navigating these different client objectives.
• Manage the strategy, and execution or delegation of deliverables for email fundraising, social media, and/or other digital projects as required. This can include:
• Managing email programs
• Managing texting programs
• Buying digital advertising
• List growth strategy
• Social media management
• Website builds
• Other digital projects
• Lead in experimentation with new tools, platforms, and tactics.
• Support other accounts as Account Support when needed.

Business Development (5%)

• You will be responsible for aiding in the business development processes of the firm as needed. 
• Work with the Principal to take pitch calls and work on marketing materials.

Key Performance Indicators:

• Client Service: Mostly able to guide strategic digital programs. Recommendations match client-stated goals and is capable of building strong relationships with clients. Might still need backchannel or strategy support on some of the more challenging client accounts.
• Content Creation: Able to create a strategic content calendar in accordance with a client’s goals and best practices. Can draft copy to execute that calendar that is unique, mostly error-free, and in a client’s unique voice. May still be working on crafting compelling content for trickier situations or clients with less intuitive fundraising asks, but is regularly brainstorming and trying new ideas.
• Teamwork: Is a positive, solutions-oriented team member who looks for opportunities for inclusion and ownership of work by junior members of the team. Is also often willing to step in and provide support and strategic advice to other team members on accounts where not leading. Does not have unresolved interpersonal issues and steps up to aid in resolving team-wide issues that do arise. 
• Organization Growth: Actively contributes to growing and improving Nineteen Sixty Campaigns through process implementation, business development, and building strategic partnerships. This may mostly be through the context of day-to-day account management or siloed in specific areas. 

Nineteen Sixty Campaigns is dedicated to building a diverse and inclusive organization, women, people of color, and LGBTQ individuals are encouraged to apply.

Nineteen Sixty Campaigns is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: Nineteen Sixty Campaigns is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Nineteen Sixty Campaigns are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. Nineteen Sixty Campaigns will not tolerate discrimination or harassment based on any of these characteristics.