Director of Communications

Company Description Miracle Flights is a national nonprofit organization that provides free commercial flights to children and families who need access to life-changing medical care outside their home communities. A national nonprofit headquartered in Las Vegas, Nevada, the organization removes geographic and financial barriers so patients can reach specialized treatment. Miracle Flights partners with donors, airlines, and healthcare providers to coordinate safe and reliable travel. Team members contribute to a mission-driven environment that directly supports families during critical moments in their medical journeys.

Role Description The Director of Communications serves as the operational leader of Miracle Flights' Communications function, translating the Chief of Impact's strategic vision into integrated communications, marketing, public relations, brand, and storytelling initiatives that advance the organization's mission. This position oversees Miracle Flights' communications ecosystem, including media relations, content strategy, website, social media, email marketing, digital marketing, and brand communications, to increase national awareness, strengthen organizational reputation, and support organizational growth. Serving as the Chief of Impact's strategic partner, the Director of Communications leads day-to-day communications execution, manages integrated campaigns, and ensures all external communications consistently reflect Miracle Flights' mission, voice, and organizational priorities.

Qualifications

Essential Job Functions

Communications Leadership

Provide operational leadership for Miracle Flights' Communications function by translating the Impact Division's strategic priorities into integrated communications plans, campaigns, and scalable systems.

Responsibilities include:

• Develop and execute integrated annual communications plans, campaign priorities, and performance measures that advance the Impact Division's strategic priorities.
• Translate organizational priorities into integrated communications initiatives.
• Ensure consistent messaging, brand standards, and storytelling across all communications.
• Advise the Chief of Impact on communications opportunities, trends, and emerging issues.
• Continuously improve communications processes and operational effectiveness.

Media Relations & Public Relations

Lead Miracle Flights' media relations efforts to strengthen organizational reputation and increase regional and national awareness.

Responsibilities include:

• Develop, distribute, and follow up on press releases, media pitches, advisories, and other media materials. 
• Identify, pitch, and secure earned media opportunities that advance Miracle Flights' mission and strategic priorities.
• Coordinate media interviews, media logistics, and spokesperson preparation.
• Identify and pursue earned media opportunities that elevate Miracle Flights' mission.
• Monitor media coverage, maintain media tracking, and recommend proactive public relations opportunities.
• Maintain an editorial calendar of media opportunities, awareness campaigns, and newsworthy organizational milestones.

Community & Strategic Engagement 

Lead Miracle Flights' participation in conferences, community partnerships, and external engagement opportunities that increase organizational visibility, strengthen strategic relationships, and advance the Impact Division's priorities.

Responsibilities include:

• Develop and manage the annual calendar of conferences, beneficiary opportunities, community partnerships, and external engagement activities.
• Evaluate and recommend external engagement opportunities that align with Miracle Flights' organizational goals, target audiences, and strategic priorities.
• Coordinate Miracle Flights' participation in conferences, healthcare events, beneficiary partnerships, community events, and other non-Miracle Flights-hosted engagements.
• Collaborate with the Director of Outreach to maximize relationship-building opportunities with healthcare providers, treatment sites, and strategic partners at conferences and industry events.
• Coordinate communications, marketing materials, promotional assets, and event messaging to ensure a consistent brand presence across all external engagements.
• Develop post-event communications and follow-up plans that maximize visibility, relationship development, and organizational impact.
• Evaluate the effectiveness of conferences and community engagement activities and recommend future participation based on organizational value and return on investment.

Content Strategy & Brand Communications

Lead the development and execution of Miracle Flights' content strategy, storytelling, and brand communications across all owned channels.

Responsibilities include:

• Develop and oversee organizational content strategy and editorial planning.
• Lead mission-driven storytelling across website, email, social media, digital communications, and other owned channels.
• Develop communications that support earned media, executive visibility, and organizational thought leadership.
• Ensure brand consistency across all communications and marketing materials.
• Partner across the organization to identify and develop stories that advance Miracle Flights' mission, strategic priorities, and organizational visibility.
• Protect the integrity of Miracle Flights' voice, messaging, and visual identity.

Digital Communications

Lead Miracle Flights' digital communications ecosystem to maximize engagement, awareness, and organizational impact.

Responsibilities include:

• Manage Miracle Flights' website, social media, email marketing, SEO, and digital advertising.
• Optimize digital content for engagement, accessibility, and performance.
• Manage digital communications calendars and campaign execution.
• Coordinate digital communications vendors and technology partners.

Communications Performance

Use data and performance insights to strengthen organizational communications and support continuous improvement.

Responsibilities include:

• Monitor communications performance across all channels.
• Develop executive dashboards and communications reports.
• Analyze audience engagement and campaign performance.
• Recommend operational improvements based on communications data.

Communications Operations

Manage the operational execution of the Communications function to ensure projects, vendors, and resources support organizational priorities.

Responsibilities include:

• Prioritize and coordinate communications projects and workflows.
• Manage relationships with external vendors.
• Allocate communications resources to support organizational priorities.
• Establish operational processes that improve efficiency, consistency, and quality.

Cross-Functional Collaboration

Collaborate across Miracle Flights to ensure communications support organizational priorities and amplify organizational impact.

Responsibilities include:

• Partner with Philanthropy team to ensure consistent brand representation and communications support for organizational priorities.
• Collaborate with the Director of Outreach to amplify the Healthcare Referral Ecosystem and Family Experience through integrated communications.
• Support Executive Leadership through executive communications, organizational initiatives, and strategic projects.

Additional Essential Functions

• Represent Miracle Flights professionally with media, partners, and community stakeholders.
• Serve as a positive ambassador for Miracle Flights' mission, values, and culture.
• Maintain the confidentiality of sensitive organizational information.
• Participate in organizational planning, leadership meetings, and cross-functional initiatives.
• Travel as required.
• Perform additional duties as assigned in support of the organization's mission and strategic priorities.

Education & Experience

Preferred qualifications include:

• Bachelor's degree in Communications, Marketing, Journalism, Public Relations, or related field.
• Five or more years of experience in communications, marketing, public relations, or brand management.
• Experience leading integrated communications and media relations initiatives.
• Experience managing digital communications and content strategy.
• Nonprofit or mission-driven communications experience preferred.

Skills & Competencies

Successful candidates demonstrate:

• Exceptional written, verbal, and storytelling abilities.
• Strategic communications and campaign management expertise.
• Media relations and public relations experience.
• Strong organizational and project management skills.
• Digital communications and content strategy expertise.
• Ability to translate strategic priorities into operational execution.
• Analytical thinking and data interpretation.
• Collaborative leadership and relationship-building skills.
• Adaptability and continuous improvement mindset.
• Commitment to Miracle Flights' mission and values.