Director of Strategic Communications & Emerging Media

Director of Strategic Communications & Emerging Media

About the Role

EARTHDAY.ORG is seeking a strategic, creative, and highly skilled Director of Strategic Communications & Emerging Media to help tell the story of our organization and our global campaigns using all available and emerging methods of communication to reach a global audience.

This is not a traditional media relations role. The ideal candidate will bring a strong foundation in journalism, public relations, and earned media, but will also understand where communications and media are heading and how emerging technologies, artificial intelligence, creators, influencers, digital platforms, podcasts, video, social media, newsletters, and other new forms of storytelling are changing how audiences discover, consume, and share information.

Key Responsibilities

• Develop and execute all forms of media strategies around EARTHDAY.ORG campaigns, programs, events, research, and major organizational moments.
• Develop communications strategies that integrate traditional earned media with emerging media, creator, social, digital, podcast, video, newsletter, and other evolving channels.
• Serve as a strategic resource to the organization on emerging communications technologies, media formats, platforms, and audience behaviors.
• Use generative AI and other AI-enabled tools thoughtfully and strategically for research, ideation, content development, audience insights, media monitoring, trend identification, workflow optimization, and other communications applications.
• Develop clear, compelling messaging and storytelling that makes complex environmental issues accessible to broad audiences.
• Work closely with the Director of Marketing and program teams to execute communications plans for major campaigns, announcements, events, and global moments, including Earth Day.

Qualifications

• Approximately 7+ years of progressive experience in communications, public relations, media relations, journalism, digital media, advocacy communications, or a related field.
• Demonstrated success securing earned media and building productive relationships with journalists and media outlets.
• Significant experience beyond traditional media, including emerging media, digital platforms, creators, influencers, podcasts, video, social media, newsletters, or other evolving forms of communication.
• Hands-on experience using AI and emerging technologies in communications, content development, research, audience engagement, media monitoring, workflow optimization, or related areas.
• Experience working on national and global campaigns required.
• A track record of combining strong traditional communications fundamentals with innovative approaches to emerging media and technology.

Compensation and Benefits

• Salary Range: $110,000 -$120,000, based on experience
• Generous medical, dental, and vision for employees 70% covered by EDO
• 15 days paid vacation in Year 1 (increases over time)
• Life & long-term disability
• Up to 3.5% company 401k contribution based on your salary
• Washington DC preferred location.

TO APPLY

Please send a resume and a letter of interest to HR@earthday.org. Please include “Director of Strategic Communications & Emerging Media” in subject line.

Read the full job description on EARTHDAY.ORG for complete responsibilities, qualifications, and application details: https://www.earthday.org/director-of-strategic-communications-emerging-media-job-description/