Job Description
Director, Voice of America
U.S. Agency for Global Media
Summary
The incumbent serves as the Director of the Voice of America (VOA) within the U. S. Agency for Global Media (USAGM), the independent federal agency that oversees all U.S. Civilian international media. The mission of the USAGM is to inform, engage, and connect people around the world in support of freedom and democracy. The VOA Director has overall responsibility for planning, organization, and executing of all VOA operations.
Duties
As VOA Director, you will be responsible for duties to include, but are not limited to:
Responsible for the implementation of policies, programs, and technical standards to uphold VOA's status as a worldwide media leader. Ensures that VOA's content and activities align with the VOA Charter, and the Broadcasting Standards and Principles of the U.S. International Broadcasting Act of 1994.
Contributes to USAGM strategic planning, budget formulation, and other agency-wide processes.
Participates in efforts to enhance strategic cooperation between the USAGM entities, as well as collaboration and coordination among them when creating and distributing multimedia content.
With other USAGM entity heads, advises senior agency officials, the CEO, and the International Broadcasting Advisory Board on matters pertaining to U.S. international media.
Represents the VOA with senior officials of the State Department, the White House, other USG agencies, outside organizations, including major media entities, and various other associations and groups.
In coordination with the CEO, represents VOA in meetings relating to budget and other issues with the Office of Management and Budget, Congress, and other stakeholders.
Establishes and maintains working relationships with representatives of foreign governments and organizations to promote cooperation and planning for mutual benefit.
Liaises, in coordination with other agency officials, with VOA's media partners around the world and actively promotes the global VOA brand through speaking engagements, participation in events such as international broadcasting conferences, and media appearances.
Adapts to constant complex changes to access audience markets, deal with legal requirements of the target countries, and finds ways to deal with digital and other censorship and misinformation and disinformation campaigns, including the use of newly developed techniques using artificial intelligence and deep-fake audio-visual misinformation.
Oversees the development and distribution of content, placement, advertising, and promotion strategies that extend the reach of content by any medium, whether delivered by broadcast, online, or mobile.
Employs modern communication techniques and technologies, using a multi-media strategy to achieve objectives, using cross-border SW/MW, FM and TV affiliates, TV direct-to- home, Internet-based websites, mobile distribution methods, SMS, and other digital platforms.
Oversees the use of social media, advertising, and other promotion to attract audiences.