Director of Communications and Strategic Engagement

Marin County Bicycle Coalition
Fairfax, CA
Posted 

Job Description

The Director of Communications & Strategic Engagement serves as the strategy partner for the Executive Director. The position supervises two staff members: a Part-Time Database Coordinator and a Full-Time Events and Engagement Manager. This position leads MCBC’s efforts to grow our audience, elevate our voice, and align public-facing activities with our mission. This role oversees communications strategy, digital engagement, and public storytelling, while supervising team members responsible for events, volunteers, and CRM data systems.

While this is a strategic leadership role, it also involves hands-on execution of day-to-day tasks in a small nonprofit setting. The successful candidate will balance high-level planning with ownership of details—from drafting e-newsletters to jumping in at events to set up tents or take photos. You’ll need to be equally comfortable developing a messaging strategy and using Canva or AI tools to create effective visual content.

Key Responsibilities:

  • Develop and implement a multi-channel communications strategy aligned with MCBC’s goals
  • Drive audience growth across digital platforms, events, and outreach channels.
  • Serve as the primary steward of MCBC’s voice and brand identity
  • Lead content creation for newsletters, website, social media, and media relations
  • Design basic collateral using AI-based tools (e.g., Adobe Firefly, ChatGPT, etc.)
  • Pitch in on event logistics and other hands-on efforts when needed
  • Supervise the Events and Engagement Manager and Database Coordinator
  • Collaborate with the Individual Giving Director on messaging and sponsorship materials
  • Ensure accurate data and campaign tracking is implemented by the Database Coordinator
  • Track and report on audience engagement metrics and refine strategy accordingly
  • Represent MCBC publicly and support the Executive Director in communications as needed
  • Keep abreast of emerging technologies pertaining to digital marketing and constituent management, recommending and implementing new processes as appropriate.

Qualifications:

  • 5+ years of experience in communications, marketing, or engagement strategy
  • Proven success growing audiences through digital content and campaigns
  • Strong writing, messaging development, and brand stewardship skills
  • Experience managing projects and mentoring cross-functional teams
  • Comfort with hands-on content production and supporting small-team events
  • Familiarity with emerging AI design tools; graphic design experience is a plus
  • Must live within 1.5 hours (by car or bike) to Marin County, CA

To Apply:

Please submit your resume, cover letter, and work samples to Jobs@marinbike.org. Please put in the subject line: “Director of Communications.” No phone calls, please.