Public Affairs Specialist

Public Affairs Specialist, GS-1035-11/12

DEPARTMENT OF HOMELAND SECURITY

Summary

This position is located in the Department of Homeland Security (DHS), United States Coast Guard (USCG), Deputy Commandant for Operations, Assistant Commandant for Reserve, Office of Policy & Strategic Communications, Communication Policy & Strategic Communications Division (CG-R55), Washington, DC.

Duties

You will serve as a Public Affairs Specialist coordinating the creation and maintenance of the internal and external web presence, determines content based on analysis of public information needs, trends in E-government, USCG policies, and consultation with internal and external users.

Being a CG civilian makes you a valuable member of the team. Typical work assignments include:

Overseeing, managing, and designing the content and coordinates the graphic treatment (e.g., appearance and functionality) of the Agency web presence.

Supporting the Agency’s mission through social media presentation; serving as catalyst for identifying new ways to use the web and other social media to carry out the USCG’s mission while providing excellent customer service.

Overseeing the quality and placement of all information on the web and is responsible for the development and implementation of Agency web standards, style guides, policies, procedures, and content approval processes within federal guidelines.

Designing, and implementing short- and long-term strategies, objectives, and goals related to external and internal Agency social media efforts.

Working with business stakeholders to develop sites, refining online user experiences, and defining reporting, metrics, and analysis to track effectiveness.

Identifying and managing the implementation of usability testing, surveys, and other tools to drive design improvements and priorities.