Tourism Development Manager

Company Description

PIER 39 is San Francisco's premier waterfront destination, attracting millions of visitors each year with its unique blend of entertainment, shopping, dining, and breathtaking views. As a dynamic and iconic part of the city, PIER 39 is committed to providing an exceptional experience for both locals and tourists alike.

Job Description

We are seeking a highly motivated and experienced Tourism Development Manager to join our team at PIER 39 San Francisco. In this role, you will be responsible for driving tourism initiatives, developing partnerships, and implementing strategies to enhance the overall visitor experience. The ideal candidate will have a passion for tourism, a deep understanding of the San Francisco market, and a proven track record of successful collaboration within the travel industry.

If you are passionate about tourism, have a strategic mindset, and thrive in a dynamic and collaborative environment, we invite you to apply for the Tourism Development Manager position at PIER 39 San Francisco. Join us in shaping unforgettable experiences for our visitors and contributing to the success of one of San Francisco's most iconic destinations.

Responsibilities:

• Develop and implement tourism strategies to increase visitor numbers and enhance guest satisfaction.
• Identify and cultivate relationships with key stakeholders, including tour operators, travel agencies, and other tourism-related businesses.
• Stay current on industry trends, market conditions, and competitor activities to inform decision-making.
• Represent company & brands at industry functions and sales events.
• Create and execute marketing campaigns to target specific tourist demographics.
• Monitor and analyze tourism data to measure the success of initiatives and identify areas for improvement.
• Work closely with internal departments and tenants to ensure seamless coordination of tourism-related activities.
• Actively participate in community or professional organizations with other industry professionals.

Qualifications

• Bachelor's degree in Business, Marketing, Tourism Management, or related field.
• Proven experience in tourism development, marketing, sales or a related role.
• Strong knowledge of the California / San Francisco tourism landscape.
• Excellent communication and interpersonal skills.
• Demonstrated ability to build and maintain effective relationships with industry partners.
• Creative thinker with the ability to develop innovative strategies to attract visitors.
• Results-oriented with a focus on achieving measurable outcomes.
• Flexibility to work evenings and weekends as needed for events and promotions.

Salary $90k-$110k (DOE)

Additional Information

PIER 39 is a 45-acre waterfront complex that is a gathering place for millions of San Francisco locals and visitors. In addition to its 14 full-service restaurants, 90+ shops and popular attractions, PIER 39 also has a 5-acre waterfront park and a 300-berth marina. PIER 39 is known for its spectacular views of the Golden Gate and Bay Bridges, Alcatraz Island, and the San Francisco city skyline. PIER 39 is also home to the world-famous California sea lions.

PIER 39 is an equal opportunity employer.

All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.

PIER 39 will consider for employment qualified applicants with arrest and conviction records pursuant to the San Francisco Fair Chance Ordinance. For more information visit https://sfgov.org/olse/fair-chance-ordinance-fco.