Job Description
JOB
The City of Modesto has an exciting and challenging opportunity for a dynamic, team-oriented, highly experienced professional individual with excellent interpersonal skills to fill our Community and Media Relations Officer position. This position is in the City Manager's Office and is a key member of the Strategic Communication Team. The Communications and Media Relations Officer is responsible to perform administrative functions in the development and administration of the City’s community relations and public information programs; to provide strategic public affairs direction; to serve as a public relations resource to the City Manager’s Office; and to promote and create awareness of the operations and objectives of City government through public outreach, community engagement, education programs, and marketing strategies.Upcoming Salary Increases and Incentives: 3 % effective 7/1/20262.5% Education Incentive - Bachelor's Degree5% Education Incentive - Master's DegreeAPPLICATION AND EXAMINATION PROCESS The Supplemental Questionnaire is used as a Training and Experience Exam (Weighted 100%). In addition to the City of Modesto employment application, applicants must complete and submit online responses to the supplemental questionnaire and a digital portfolio. Only the applicants who meet the minimum qualifications by the final filing date will become candidates and their supplemental questionnaire will be rated and scored. This exam will evaluate the relevance, level, and progression of a candidate's education, training and experience. Therefore, your responses to the supplemental questionnaire should be thorough and complete because the exam score will determine your ranking on the eligible list for this position. When completing the supplemental questionnaire, please note: Responses to the supplemental questionnaire must be submitted online; paper questionnaires will not be accepted.Incomplete supplemental questionnaires will not pass the review process; omitted information cannot be considered or assumed.A resume will not substitute for the information required in the supplemental questionnaire.Any work experience described in your supplemental question answers MUST also be found under Work Experience on your application.A digital portfolio is required to be considered. PDF copies of your work should be uploaded as an attachment to your application. Failure to upload a portfolio will result in disqualification from consideration. The City of Modesto is an equal opportunity employer. We are committed to fostering, cultivating and preserving a culture of diversity, equity and inclusion.
EXAMPLE OF DUTIES
Essential Functions: Support the City’s communications through community engagement, outreach, marketing, public information, social media, and media communications in alignment with City Branding Guidelines.Respond to inquiries and requests for information from the media, government agencies, City staff, and members of the public.Develop, write, edit, design, and produce various communication materials, including newsletters, brochures, fact sheets, press releases, articles, multi-media presentations (social media, podcast, videos), correspondence, reports, speeches, and special publications.Assist in managing the City’s social media platforms that includes creating, scheduling, and publishing content that aligns with the City’s communications strategies and branding guidelines. Monitor social media channels, respond to inquiries and track social media performance metrics as well as stay current with social media trends to enhance the City’s digital communications. Oversee and/or administer the preparation, publication, and distribution of internal and external newsletters, public service announcements, monthly utility bill inserts, annual reports, and other communications.Confer with departments on initiatives, programs, and projects; provide guidance and direction regarding strategic communication planning and implementation; may serve as a project manager.Assist in major press events, media management, and public outreach for City events and issues. May serve as the City’s Public Information Officer in the absence of the Public Relations and Legislative Affairs Manager during citywide emergencies to develop and direct emergency information to the media, City employees, and the general public.Assist in managing the content of the City’s website ensuring alignment with City branding guidelines, accuracy, quality and ADA compliance by coordinating the resources of various departments.Solicit bids and recommend vendors; in alignment with City Branding guidelines for communications materials and recommend appropriate marketing opportunities in accordance with budget.Plan, coordinate and produce videos for communications projects including script-writing, content development, and production.Collaborate with staff to identify and seek co-sponsorship community outreach opportunities.Ensure sensitive and controversial matters are managed in a discreet and professional manner.Build and maintain positive working relationships with co-workers, other City employees, and the public using principles of good customer service. Observe and maintain a safe working environment in compliance with established safety programs and procedures.Marginal Functions: Perform related duties as assigned.
SUPPLEMENTAL INFORMATION
Mobility: frequent use of keyboard; frequent sitting for long periods of time; occasional bending or squatting. Lifting: frequently up to 10 pounds; occasionally up to 25 pounds. Vision: constant use of overall vision; frequent reading and close-up work; occasional color and depth vision. Dexterity: frequent repetitive motion; frequent writing; frequent grasping, holding, and reaching. Hearing/Talking: frequent hearing and talking, in person and on the phone. Emotional/Psychological: frequent decision-making and concentration; frequent public and/or coworker contact; occasional working alone. Environmental: frequent exposure to noise. WORKING CONDITIONSWork is performed in a typical temperature-controlled office environment subject to typical office noise and environment. Some positions may be assigned to attend City events and/or work at remote locations. Positions may require occasional overtime or weekend work and travel is rare.
The City of Modesto has an exciting and challenging opportunity for a dynamic, team-oriented, highly experienced professional individual with excellent interpersonal skills to fill our Community and Media Relations Officer position. This position is in the City Manager's Office and is a key member of the Strategic Communication Team. The Communications and Media Relations Officer is responsible to perform administrative functions in the development and administration of the City’s community relations and public information programs; to provide strategic public affairs direction; to serve as a public relations resource to the City Manager’s Office; and to promote and create awareness of the operations and objectives of City government through public outreach, community engagement, education programs, and marketing strategies.Upcoming Salary Increases and Incentives: 3 % effective 7/1/20262.5% Education Incentive - Bachelor's Degree5% Education Incentive - Master's DegreeAPPLICATION AND EXAMINATION PROCESS The Supplemental Questionnaire is used as a Training and Experience Exam (Weighted 100%). In addition to the City of Modesto employment application, applicants must complete and submit online responses to the supplemental questionnaire and a digital portfolio. Only the applicants who meet the minimum qualifications by the final filing date will become candidates and their supplemental questionnaire will be rated and scored. This exam will evaluate the relevance, level, and progression of a candidate's education, training and experience. Therefore, your responses to the supplemental questionnaire should be thorough and complete because the exam score will determine your ranking on the eligible list for this position. When completing the supplemental questionnaire, please note: Responses to the supplemental questionnaire must be submitted online; paper questionnaires will not be accepted.Incomplete supplemental questionnaires will not pass the review process; omitted information cannot be considered or assumed.A resume will not substitute for the information required in the supplemental questionnaire.Any work experience described in your supplemental question answers MUST also be found under Work Experience on your application.A digital portfolio is required to be considered. PDF copies of your work should be uploaded as an attachment to your application. Failure to upload a portfolio will result in disqualification from consideration. The City of Modesto is an equal opportunity employer. We are committed to fostering, cultivating and preserving a culture of diversity, equity and inclusion.
EXAMPLE OF DUTIES
Essential Functions: Support the City’s communications through community engagement, outreach, marketing, public information, social media, and media communications in alignment with City Branding Guidelines.Respond to inquiries and requests for information from the media, government agencies, City staff, and members of the public.Develop, write, edit, design, and produce various communication materials, including newsletters, brochures, fact sheets, press releases, articles, multi-media presentations (social media, podcast, videos), correspondence, reports, speeches, and special publications.Assist in managing the City’s social media platforms that includes creating, scheduling, and publishing content that aligns with the City’s communications strategies and branding guidelines. Monitor social media channels, respond to inquiries and track social media performance metrics as well as stay current with social media trends to enhance the City’s digital communications. Oversee and/or administer the preparation, publication, and distribution of internal and external newsletters, public service announcements, monthly utility bill inserts, annual reports, and other communications.Confer with departments on initiatives, programs, and projects; provide guidance and direction regarding strategic communication planning and implementation; may serve as a project manager.Assist in major press events, media management, and public outreach for City events and issues. May serve as the City’s Public Information Officer in the absence of the Public Relations and Legislative Affairs Manager during citywide emergencies to develop and direct emergency information to the media, City employees, and the general public.Assist in managing the content of the City’s website ensuring alignment with City branding guidelines, accuracy, quality and ADA compliance by coordinating the resources of various departments.Solicit bids and recommend vendors; in alignment with City Branding guidelines for communications materials and recommend appropriate marketing opportunities in accordance with budget.Plan, coordinate and produce videos for communications projects including script-writing, content development, and production.Collaborate with staff to identify and seek co-sponsorship community outreach opportunities.Ensure sensitive and controversial matters are managed in a discreet and professional manner.Build and maintain positive working relationships with co-workers, other City employees, and the public using principles of good customer service. Observe and maintain a safe working environment in compliance with established safety programs and procedures.Marginal Functions: Perform related duties as assigned.
SUPPLEMENTAL INFORMATION
Mobility: frequent use of keyboard; frequent sitting for long periods of time; occasional bending or squatting. Lifting: frequently up to 10 pounds; occasionally up to 25 pounds. Vision: constant use of overall vision; frequent reading and close-up work; occasional color and depth vision. Dexterity: frequent repetitive motion; frequent writing; frequent grasping, holding, and reaching. Hearing/Talking: frequent hearing and talking, in person and on the phone. Emotional/Psychological: frequent decision-making and concentration; frequent public and/or coworker contact; occasional working alone. Environmental: frequent exposure to noise. WORKING CONDITIONSWork is performed in a typical temperature-controlled office environment subject to typical office noise and environment. Some positions may be assigned to attend City events and/or work at remote locations. Positions may require occasional overtime or weekend work and travel is rare.