Senior Advisor for Digital Communications

New York, NY, USA
Posted on  

Job Description


The Mayor’s Office of Communications leads the effort to inform, update, and engage New Yorkers about Mayor Eric Adams commitments to getting stuff done for all New Yorkers.


About the Role:

The Senior Advisor for Digital Communications will report directly to the Communications Director. This role will work closely with other members of the communications team and numerous city agencies to develop and execute high-impact digital communication strategies. The ideal candidate will be a sharp digital strategist with a record of success, an adept communicator and creative problem solver.


Reporting the Office of Digital Communications, responsibilities of the Senior Advisor will include:

  • Direct the development and execution of creative, sophisticated and high-impact digital communications strategies and efforts that advance the Mayor’s goals and visibility;
  • Develop strategies to use multimedia content, social media, SMS, website, and other digital media tactics to reach and engage a greater number of New Yorkers;
  • Incorporate digital media into all communications efforts to maximize the effectiveness and reach of key messages;
  • Develop a digital first strategy and culture for breaking news;
  • Establish aggressive short- and long-term digital goals, and work with the broader team to execute them;
  • Work with the Communications Director and communications staff on overall communications planning and implementation, including message development, strategic guidance, and coordination;
  • Work closely with the Creative Communications team to ensure generated content is widely seen;
  • Develop a digital community of allies that will be eager to share the administration’s message.

Minimum Qual Requirements

1. A baccalaureate degree from an accredited college including or supplemented by 24 credits in the field of voice and/or data telecommunications or in a pertinent scientific, technical, electronic or related area, and four years of satisfactory fulltime experience in the performance of analytical, planning, operational, technical, or administrative duties in a voice and/or data telecommunications or closely related electronics planning, management, and/or service organization, one year of which must have been in a highly specialized capacity and 18 months must have been in an executive, managerial, or administrative capacity or in the supervision of staff performing work in the voice and/or data telecommunications field; or

2. An associate degree from an accredited college including or supplemented by 12 credits in the field of voice and/or data telecommunications or in a pertinent, scientific, technical, electronic or related area and five years of experience as described in "1" above; or

3. Education and/or experience equivalent to "1" above. However, all candidates must have at least a four-year high school diploma or its educational equivalent and one year of the specialized experience as described in "1" above and must possess the 18 months of executive, managerial, administrative or supervisory experience as described in "1" above.

Preferred Skills

The successful candidate should possess the following skills:

  • Bachelor’s degree and 7+ years of experience in digital communications, with preference for government, politics, public affairs, or strategic communications, preferably in a political or issue advocacy campaign setting;
  • 2 to 3 years of hands-on digital media leadership experience, with a strong track record of helping to lead effective digital communications campaigns;
  • An eye for issues and content that will engage New Yorkers;
  • Excellent interpersonal and verbal skills;
  • Ability to influence and collaborate with colleagues across the city government;
  • Ability to understand complex policy and political issues and develop clear, concise, and persuasive messages related to them;
  • Highly organized and deadline-driven to help keep a team on track to advance multiple assignments at once in a fast-paced environment; strong project management skills;
  • Proven ability to build strong relationships with internal and external stakeholders;
  • Experience working with diverse communities;
  • Ability to work independently and collaboratively, while listening and learning from feedback;
  • Ability to thrive in a busy, multi-tasking, and time-pressured environment.

To Apply

Special Note: Taking and passing civil service exams are necessary to maintain employment with the City of New York. Please check the Department of Citywide Administrative Services (DCAS) website (http://www.nyc.gov/html/dcas/html/work/exam_monthly.shtml) for important exam filing information. Please ensure that you are either a permanent employee in the civil service title listed on this posting, or, that you file for the examination when there is an open filing period. For more information regarding the civil service process, please visit the DCAS website at: http://www.nyc.gov/html/dcas/html/work/work.shtml


  • Interested applicants with other civil service titles who meet the preferred requirements should also submit a resume for consideration


For City employees, please go to Employee Self Service (ESS), click on Recruiting Activities > Careers, and search for Job ID #547391

For all other applicants, please go to www.nyc.gov/jobs/search and search for Job ID #547391


SUBMISSION OF A RESUME IS NOT A GUARANTEE THAT YOU WILL RECEIVE AN INTERVIEW

APPOINTMENTS ARE SUBJECT TO OVERSIGHT APPROVAL


NOTE: This position is also open to qualified persons with a disability who are eligible for the 55-a Program

Please indicate at the top of your resume and cover letter that you would like to be considered for the position through the 55-a Program.


COVID-19: As of August 2, 2021, all new hires must be vaccinated against the COVID-19 virus, unless they have been granted a reasonable accommodation for religion or disability. If you are offered city employment, this requirement must be met by your date of hire, unless a reasonable accommodation for exemption is received and approved by the hiring agency.


The City of New York is an inclusive equal opportunity employer committed to recruiting and retaining a diverse workforce and providing a work environment that is free from discrimination and harassment based upon any legally protected status or protected characteristic, including but not limited to an individual's sex, race, color, ethnicity, national origin, age, religion, disability, sexual orientation, veteran status, gender identity, or pregnancy.


OTI(DoITT) participates in E-Verify

55-a Program

This position is also open to qualified persons with a disability who are eligible for the 55-a Program. Please indicate at the top of your resume and cover letter that you would like to be considered for the position through the 55-a Program.

Hours/Shift

Day - Due to the necessary technical management duties of this position in a 24/7 operation, candidate may be required to be on call and work various shifts such as weekends and/or nights/evenings

Work Location

New York, NY

Residency Requirement

New York City residency is generally required within 90 days of appointment. However, City Employees in certain titles who have worked for the City for 2 continuous years may also be eligible to reside in Nassau, Suffolk, Putnam, Westchester, Rockland, or Orange County. To determine if the residency requirement applies to you, please discuss with the agency representative at the time of interview.