Marketing & Sales Manager

Marketing & Sales Manager

We are seeking an experienced marketing and sales professional for a hands-on role leading membership and revenue growth for the East Bay Rental Housing Association (EBRHA).  If you are a people-oriented and persuasive marketing/sales professional who enjoys working as part of a team and getting things done at a fast pace, this is the job for you.

EBRHA is a membership organization serving property owners, property managers, and industry-related vendors in Alameda and Contra Costa Counties. Reporting to the Association Executive, this position will develop and implement a marketing plan retain our base of 1,300 members, reenroll lapsed members, and build membership in untapped communities of the East Bay. 

Key duties and responsibilities include:

• Analyzing our markets and gathering data on our current and potential members, and how best to reach them (message, medium, frequency, etc.).
• Creating and implementing a marketing plan based on EBRHA’s strategic plan and utilizing best practices from our national organization, the National Apartment Association, and other chapters of the NAA. 
• Personally reaching out to lapsed members and prospective members to enroll them in EBRHA.
• Participating in the development of marketing materials, ad copy, and related campaigns in collaboration with the Communications & Events Specialist.
• Contributing to content creation for EBRHA’s magazine and other communications.
• Creating and maintaining a sales dashboard and metrics, in partnership with the Association Executive.
• Serving as one of our liaisons to the NAA.

EBRHA is an 80-year-old membership organization with a staff of five full-time and two part-time employees. There are no other staff in the marketing/sales function, so the ideal candidate will enjoy doing all aspects of the marketing and sales functions.  

This is a full-time position in downtown Oakland near Lake Merritt. EBHRA offers medical/dental benefits, vacation and sick pay.  The pay rate for this position is $60,000-$65,000, depending on qualifications.  

Qualifications:

The ideal candidate will have at least 2 years of related experience demonstrating:

• Excellent communication skills (speaking, listening, and writing), over the phone, in person, and online.
• Experience developing marketing plans and conducting market research. 
• Success leading sales presentations to individuals and groups.
• Proven track record in business development and relationship building.
• Experience with Constant Contact, drip marketing campaigns, content marketing, and social media marketing is preferred. 
• Strong skills in Word, Excel, and PowerPoint.
• Initiative and sense of personal responsibility for getting things done.
• Team player: someone who communicates openly, keeps others informed, asks questions, and is happy to help others as needed.  
• Excellent interpersonal skills to build strong relationships and work effectively with board members and a wide range of people.
• Bachelor’s degree in a related area is preferred.

To Apply:

Send resume and cover letter to us at: wj9gw6km6j44chhd5h7mxpn6bc@crelate.net

About Us:

We are the East Bay Rental Housing Association (EBRHA), and for 80+ years we have provided service and education to property owners, helping them stay in compliance with all regulations related to housing.  We are a 501C(6) nonprofit membership organization, serving 1,300 members in Alameda and Contra Costa Counties.  Our small and friendly staff team is headquartered on Grand Avenue near Lake Merritt in Oakland.   We are committed to a diverse and inclusive workplace where everyone is able to thrive and do their best work.