Director of Development

Position Summary

The Director of Development is a frontline fundraising leader responsible for managing and growing Aviva Senior Living’s major and mid-level giving programs, as well as leading signature fundraising and donor stewardship events.

As the organization’s second dedicated fundraising position, this role is both strategic and hands-on, balancing relationship-based major gift work, mid-level donor growth, and event-based fundraising and engagement. The Director of Development will play a key role in strengthening donor relationships, elevating Aviva’s philanthropic profile, and building the systems and experiences needed for long-term fundraising success.

The ideal candidate is a relationship-driven fundraiser who is energized by building meaningful donor partnerships, comfortable working in a growing organization, and motivated by mission-driven impact.

Key Responsibilities

Major & Mid-Level Giving

• Manage a personal portfolio of major and mid-level donors and prospects, with a focus on personalized cultivation, solicitation, and stewardship.
• Develop and execute tailored strategies to increase donor engagement, gift size, and long-term commitment.
• Identify and qualify mid-level donors with capacity for major gifts and guide their progression through the donor pipeline.
• Collaborate with senior leadership on major gift strategy, solicitations, and stewardship planning.

Donor Engagement & Stewardship

• Design and implement thoughtful stewardship and donor experience strategies that deepen loyalty and demonstrate impact.
• Create and deliver compelling donor communications, including personalized proposals, impact reports, and acknowledgments.
• Coordinate donor visits, tours, and mission-based experiences that connect supporters to Aviva’s residents and programs.

Events & Donor Experiences

• Participate with CDO in planning and execution of Aviva’s annual fundraising gala, ensuring it is a meaningful donor experience that advances fundraising goals and elevates Aviva’s mission and brand.
• Plan and implement at least one annual donor stewardship event designed to thank, recognize, and deepen relationships with key supporters.
• Collaborate with internal teams, leadership, vendors, and volunteers to manage event timelines, budgets, logistics, and donor engagement strategies.
• Leverage events as strategic cultivation and stewardship tools, with intentional follow-up to strengthen donor relationships and support future giving.

Program Strategy & Development

• Lead the continued development and refinement of Aviva’s mid-level and major giving strategies, including segmentation, goals, and donor journeys.
• Partner with marketing and communications to ensure consistent, donor-centered messaging and storytelling across appeals, events, and donor communications.
• Support annual fundraising initiatives, campaigns, and special projects as needed.

Data, Reporting & Systems

• Track donor interactions, moves management activity, event participation, and progress toward goals using the CRM system.
• Maintain accurate donor records, contact reports, and portfolio documentation.
• Analyze giving trends and engagement data to inform strategy and identify opportunities for growth.

Collaboration & Organizational Leadership

• Serve as a collaborative partner to internal teams, fostering a culture of philanthropy across the organization.
• Support leadership and volunteer engagement in fundraising and events as appropriate.
• Contribute to the ongoing growth and maturation of Aviva’s development program.